Alliance 2020 believes in the power of strategic partners. That’s why we have so many! We recommend that all companies—regardless of size, products or services offered—make strategic alliances.
Our strategic partners range in size and type. One of our biggest strategic partners is NEOGOV, the market and technology leader in human resources software for the public sector. Another is GNSA, a fully automated payroll system that delivers robust functionality and a user-friendly interface. New Era Consulting is our HR strategic partner, which offers recruitment, leadership and organizational development, and HR systems and risk management. We have so many other partners that allow us to do what we do—and do it well. (Check them all out here!)
Here are three reasons why you should consider making strategic partnerships in 2019:
Your business will become better rounded
Each business has its area of expertise. But let’s face it—it’s nearly impossible to be an expert in everything. When you take on strategic partners, you’re able to expand upon your own expertise to offer a better value proposition to clients.
You make connections and referrals to further your business
Strategic partnerships are just that—partnerships. They require teamwork, networking, and give-and-take. Making those connections in the professional world gets the name and reputation of your company out there through conversations and referrals. That means more buzz and more business.
You can improve your business in new ways
There are many types of strategic partners: marketing, financial, suppliers, technology, and more. First, identify your top goals. Do you need to up your marketing game? Are your technology platforms a little out of date? Would you benefit from a new financial or operational perspective? Once you’ve identified your top priorities, start reaching out and reaping the rewards.
Making strategic partnerships takes time and dedication, but it’s worth the effort. Our amazing partners make us a better company for our clients. In return, we use our expertise and experience to do the same for them.
